Secure your Boat with the Matrack GPS tracking Solution

Do you know several boats costing around $60 million are stolen annually? Yes, the figure is daunting, and it is natural for one to worry about the security of their boat. While so many of them get lost, only 40 to 45% of them are retrieved back to their owners. 

While boats are one of the most expensive assets one can own, it is natural for them to become a sought-after target for robbers. Personal watercraft, runabout, utility, cruise, and sailboats are the major attraction for the thieves. But you can be smart about it too – with a GPS tracker.  Along with other preventive measures, a GPS tracker can keep your boat safe and offer a plethora of benefits. A GPS tracker allows monitoring your boat from anywhere with the help of a mobile phone or personal computer. Modern trackers can help you get notified even when the ship moves without your permission. Hence, whether you own a luxurious yacht or a simple runabout, you have to install one on your boat for better security. 

Now, if you start researching GPS trackers in the market, the sheer volume of choices will overwhelm you. So you need to first make a list of your priorities and expectations from such a tracker, and work out a budget. Also, remember that you cannot choose just any vehicle or asset tracker, given that your boat spends all the time on the water. 

In the next section, we have listed and discussed in detail the features of a GPS tracker unique to boats and watercraft. These features can guide you in shortlisting your GPS tracker.  

Why Do You Need A GPS Tracker On A Boat?

A GPS tracker can help you know the precise information about your boat, yacht, trawler, or other watercraft. You can monitor your ship from far away on a mobile phone or desktop. 

Apart from security reasons, let us determine other reasons- why you should invest in a GPS tracker.  

Mobile App VS. GPS Tracker

You can find different mobile applications in the app store that claim to use the GPS capabilities of your mobile to determine location. But when there are so many free options- why will you spend bucks on a GPS tracker?

Well, using a mobile application can be a good choice. But you cannot always rely on the battery and connectivity of your mobile phone. Why? Let me list all the reasons one by one- 

  1. You can lose your cellular network in the deep ocean. And the mobile application will stop working, leaving you behind to fit your way back.
  2. The ship always moves back and forth due to the waves. Your phone can slip from your deck and fall, damaging itself. 
  3. Even if you buy a portable stand for your mobile phone, the constant impact of the phone is enough to damage it.
  4. Lastly, you can stay on the sea for several days. But can your phone’s battery last that long? Well, no. And hence, you need a GPS tracker with a long battery backup. 

On the other hand, boat GPS trackers are durable and reliable devices. They are specially designed to work on rugged journeys and are waterproof. Additionally, they use a multi-channel network, so you don’t have to worry about losing connection. 


Sea is full of troubles. On a fine day, you are out on your boat full of passengers to enjoy the weather. And suddenly, the ship goes out of your control.

Now, you and the customer are drifting in the sea. In such a situation, what will you do? If you have a GPS tracking solution that offers SOS or location sharing feature, you can call for immediate assistance. 


Imagine you are fishing in the middle of a sea, and the engine of your ship breaks down. You will be left stranded in the sea for days or weeks before help reaches you. But you can avoid such a situation with the help of a GPS tracker. A comprehensive tracking solution delivers a maintenance schedule to keep your ship in top condition. You simply need to follow that and ensure that your ship can sail uninterrupted.


Sea is huge, and therefore, it is pretty easy for anyone to get lost in it. In the old times, fisherfolk applied their knowledge of astronomy to navigate the vast waters. But in modern times, even if you are experienced fisherfolk, you cannot rely on traditional ways to navigate safely. You have to switch to a reliable and modern solution. 

A GPS tracker can help you steer through the sea without getting lost. 

So the next time you go into the waters for a catch, you can sprawl into the deep without losing your way. 

Theft Prevention

We have already discussed this part earlier. A GPS tracker can help you monitor the real-time location of your boat from anywhere in the world. 

Insurance Benefits

Do you know that insurance companies give discounts to boat owners that use GPS tracking solutions?

With the increasing number of marine accidents and theft, insurance companies have understood the need of having a GPS tracker for a safe journey. Some of the carriers have made it compulsory to have a GPS tracker. 

Peace of Mind

Owning a boat requires spending heavy fortunes. It is a valuable asset, and therefore, you have to take care of it. And prevent it from any theft or suspicious activity. 

While you cannot always stick to your boat 24/7, you can use the GPS tracker to enjoy your peace of mind. 

Matrack Boat Tracking Solution

Matrack Inc. offers various GPS tracking solutions to cater to all of your tracking needs. Our boat GPS trackers are affordable and easy to use. You can use them to monitor real-time location updates of your watercraft without disturbing your budget. They are 100% waterproof and sturdy. And are capable of withstanding any weather condition and delivering location updates without fail. 

Apart from providing complete protection to your watercraft, our tracking devices also help you gain significant insights about your business and improve overall productivity. Various features such as route optimization, geofencing, engine status, driving behavior, fuel consumption reports can help you make better and more proactive decisions. 


Matrack offers three different options of boat GPS trackers. You can use one that fulfills your requirements. Let us take a quick overview of all of them. 

Boat TrackersDimensionsBest For?
Regular Hardwired For Boat1.2×2.7×4.1 inchesSmall business owners, for example, rent business
Weatherproof Hardwired For Boat2.75×1.97×1.05 inchesBig freight transport business
Weatherproof Long Battery Life Asset Tracker For Boat2.4×1.8×1.1 inchesBoats used for recreational purposes

Unique Features

Regular Hardwired For Boat

  • Keep your assets safe and secure.
  • Real-time tracking
  • Coordinate and optimize operations
  • Speed and hard braking alerts
  • Boundary exit/entrance alerts
  • Plug and play

Weatherproof Hardwired For Boat

  • Keep your boat safe and secure
  • Real-time tracking
  • Coordinate and optimize operations
  • Speed and hard braking alerts
  • Boundary exit/entrance alerts
  • Wired to your vehicle

Weatherproof Long Battery Life Asset Tracker For Boat

  • Water & weather-proof
  • Works well in extreme conditions
  • 1-year warranty
  • Speed up asset recovery
  • Email & SMS alerts
  • Aggressive tracking mode (in case of theft)
  • Dedicated 24/7 technical support

Product Highlights

No matter which one of the above you use, you can enjoy all of the following features. 

  • Geofence
  • Real-time Tracking
  • Emergency Assistance
  • Detailed Report
  • SOS Button
  • Alerts 
  • Aggressive Tracking
  • Scheduled Regular Maintenance

Why Are Matrack Boat GPS Trackers The Best For You?

Today people use boats for various purposes. For example-

  • Freight transport
  • Travel
  • Recreational
  • Living
  • Businesses
  • Fishing 
  • Sports
  • Military Uses
  • Renting purposes
  • And many more.

But no matter which category you fall under, the Matrack boat GPS tracker is equally beneficial for you. 

Renting Business

You can use our Matrack GPS tracker to rent out your fleet of boats with the utmost confidence. It can help you to know the real-time location of your watercraft remotely. It offers various features such as routing, scheduling, invoicing, geofence to assist with several challenges you face while dealing with the customers. For example, contract breach, emergency, reckless use, theft, etc. 

Fishing Boat

Fishing is one of the most dangerous professions in the world. Several threats related to it, such as piracy, extreme weather, suspicious activity, and accidents. But the growing market demands of fish and sea products, and therefore, it is a coveted profession. 

Matrack boat GPS tracker can help you protect yourself from theft and call for immediate assistance in emergencies. It gives freedom to the fisherfolk to go deep into the sea for a better catch. 

Additionally, fisherfolk can also use geofencing to create zones in the water with most fish. This helps them manage their time efficiently.


Another use of watercraft is for adventures. Thrill-seekers often use a wakeboard boat, surf boat, or ski boat to get the adrenaline rush. 

While it is a fun activity, several dangers are associated with it. If you go into the sea where the current is too strong, you can get stuck in it. And the chances of drowning increase. Even if you are a professional swimmer, you will not be able to fight the pressure of the water. Additionally, there are dangerous animals in the sea. If you came across one such, your life will be at risk. 

With the help of geofencing, you can create safe spots for yourself. And get an alert if you cross it by mistake. And unfortunately, if you face any accident, you can use the SOS feature to call for immediate assistance. 

Freight transport

Did you know almost 70% of the world’s cargo is shipped in water? Water transport is the cheapest way of transport. The majority of freight is delivered and exported by big ships.

The big ships are always on the sea carrying heavy cargoes. And there is a risk of them being stuck in the midway due to engine failure. But such breakdowns are bad for business growth and reputation. 

The business owners can use Matrack GPS trackers to get detailed reports of the engines. Our devices can even detect any small fault codes that can turn into major issues tomorrow. You will also receive notifications for regular maintenance. 

Recreational Purposes

Around 30 million boats are used for recreational purposes. Among them, Americans own 18 million boats. 

They often use it for hobbies such as fishing, cruising, water sports, or relaxing. While they are one of the most expensive assets one can own, they are often associated with several risks, such as theft.

Matrack GPS tracker can help you to protect your asset effortlessly. And also help you with better maintenance, engine accessibility, and smooth performance. 


There are various sports related to boating. For instance-

  • Boat racing
  • Cable skiing
  • Fishing
  • Jet skiing
  • Canoeing
  • Kayaking
  • Rafting
  • Rowing
  • Sailing
  • And many more. 

If you use your boat for any of the above purposes, the Matrack GPS tracker can be a boon. 

It can help you improve your watercraft performance, reduce unexpected breakdowns and protect your assets from potential thefts. 

Bottom Line

A GPS tracker has various benefits for you and your business. It can safeguard your asset from theft. And also help you to protect your and your crew member’s life during an emergency. 

The sea is full of surprises and extreme conditions. You can easily get lost or stuck over there. But a GPS tracker can help you navigate back to the seashore safe and sound. And call for immediate help in case of accidents such as shipwrecks. 

Why Are Hardwired GPS Trackers  Good For The Safety Of Your ATV?

ATVs or all-terrain vehicles are light utility motorized vehicles. They have low-pressure tires to allow for running smoothly on different terrains. They are essentially motorcycles with extra sets of wheels to provide stability in rugged landscapes. Although ATVs are commonly associated with adventure seekers who use them to explore uncharted paths, these vehicles are also used for various agriculture-related activities. 

There are usually two types of ATV owners – 

  • People who have a personal ATV for recreation, 
  • People who own a fleet of ATVs for their renting business. 

However, no matter which category of owner you fall into, getting a hardwired tracker is always the best option to ensure the safety of your valuable asset. 

Apart from the safety issue, another major problem that ATV owners face is theft. ATVs are expensive and lightweight assets. Without proper precautions, you increase your chance of losing your vehicle. So you have to choose a tracker that can stick with your ATV in its journey without fail. 

There are several types of GPS trackers available in the market – portable trackers, built-in magnet devices, plug-n-play, etc. However, the two big reasons to choose hardwired trackers are:

  • Secured installation and tamper-free
  • Vehicle diagnostic data

Like most GPS trackers, hardwired trackers do offer all the general features, including real-time location, mileage, and theft prevention. As they are directly connected to the engine of the vehicle, these hardwired GPS trackers also provide insightful data allowing for better maintenance, security, and efficiency. 

Why Do You Need GPS Tracker For Your ATV?

When we talk about GPS trackers, the first thing that comes to mind is security. For ATVs, GPS trackers, especially hardwired trackers offer a plethora of functionalities. Let us look at some of the reasons to get a GPS tracker for your ATV based on the nature of usage:

  • Adventure

If you like to use your ATV for your adventures, then you must consider buying a GPS tracker. Why?

Do you love to discover uncovered trails and paths of the forests? Well, while you enjoy the fun, you have to ensure that you do not get lost in the woods. 

A GPS tracker can help you exactly with this. You can track your original path with it and at the same time explore the forest without any tension. 

  • Research

Another important use of ATVs is research. From a scientist to archeologists, everyone uses them to commute to places where other means of transport are not feasible. 

A GPS tracker can help you to discover the site freely without any fear of getting lost. You can determine the original route or way to your camp anytime with a simple click. 

  • Agriculture

If you use your ATV for agricultural purposes, then here is a secret benefit of a GPS tracker for you.

A good telematics solution can help you to optimize your vehicle’s efficiency and monitor the fuel consumption at the same time. It can save you operational costs, boost production and improve the lifetime of the ATV. 

  • Sports

A GPS tracker can help an ATV racer to avoid unexpected breakdowns and improve their vehicle’s efficiency.

  • Rental Business

If you rent your ATV, then a GPS tracker is an unavoidable concept for you. It is not an optional but a necessity for you. 

A GPS tracker can provide your confidence as well as peace of mind. You can rent your ATV to any stranger without any fear. As you can monitor its location in real-time 24/7. 

Why Hardwired GPS Trackers Are The Best For Your ATV?

But now the main question arises, why a hardwired GPS tracker is best for your ATV?

Well, as we know that an ATV is useful for various purposes. But at the same time, people use it over rough and unlevelled surfaces. And hence, the vehicle faces constant vibrations and shock. It can harm the device. On top of that, it can even fall off during one such journey. 

Let us understand this with the help of different uses of ATVs. 

  • ATV Racers

Are you a professional ATV racer? Or like to do it once in a while with your friends? In either case, you know that the whole track is filled with numerous hurdles to make it racing. 

In such conditions, a portable GPS tracker can either fall or get damaged due to the constant ups and downs. 

Additionally, you will have to speed up to win the race. And this will increase the impact on the device, and the risk of damage will increase. 

  • Trail Riders

Trail riders often find themselves wandering in the rugged conditions of the countryside. And hence, you need a tough and durable device that can stay with you. And you don’t have to worry if it is in its place or not. 

  • Campers

Do you love to take your ATV while traveling? Well, they are a convenient way to enjoy your camping without walking and tiring yourself. You have to face different conditions of forest, moor, etc. 

An ideal partner for you in this journey would be a durable tracker that stays in its place while facing harsh conditions and helps you to avoid getting lost. 

  • Rental Business

When you operate an ATV rental business, you have to send your expensive assets out of your eyesight. What will happen if a person removes the plug & play unit and takes it with them? 

Your thousands of dollars went in the drain. But if you choose a wired tracker, the thief might need a professional to remove it. On top of that, these trackers send real-time alerts if they have been tampered. So you can take action before the situation goes out of control. 

  • Farmers 

Lastly, if you use an ATV for agricultural purposes, you know that your vehicle has to take several impacts to level the field. You cannot trust a magnetic mount to handle the pressure and hold the GPS tracker in place. 

So now that you are convinced to buy a hardwired GPS tracker for your ATV, let us reveal an excellent affordable solution to you. 

Matrack ATV Tracking Device

Matrack ATV trackers are unaffordable and easy-to-use solutions to secure your all-terrain vehicle from potential theft without disturbing your budget.

We offer three different devices for you to choose from:-

  • Regular Hardwired For ATV


  • Keep your assets safe and secure.
  • Real-time tracking
  • Coordinate and optimize operations
  • Speed and Hard Braking Alerts
  • Boundary exit/entrance alerts
  • Roadside assistance services
  • Plug and Play
  • Weatherproof Hardwired For ATV


  • Keep your vehicle safe and secure
  • Real-time tracking
  • Coordinate and optimize operations
  • Speed and Hard Braking Alerts
  • Boundary exit/entrance alerts
  • Roadside assistance services
  • Wired to your vehicle
  • Waterproof Long Battery Life Asset Tracker For ATV


  • Water & weather-proof
  • Works well in extreme conditions
  • 1-year warranty
  • Speed up asset recovery
  • Email & SMS Alerts
  • Aggressive tracking mode (in case of theft)
  • Roadside assistance
  • Dedicated 24/7 Technical Support

No matter which one you choose, all devices are weather-proof and study tracking devices. And can provide real-time location in all weather conditions. Even if your ATV gets stolen, you can switch on the address in tracking mode to retrieve it fast. 

Apart from the cost of the device, you have to pay monthly subscription fees of $12.95 per month. 

Best For Rental Businesses

If you own an ATV rental business, this is a perfect choice for you. With the help of the geofencing feature, you can assign a designated area of operations. 

And if your ATV diverges from the designated routes, you will get an immediate alert with a location update. 

Provides Useful Insights

It will also provide you insights about your vehicle, such as fuel consumption, driving status, engine status, and other similar information to help you make informed and proactive decisions. 

Secure Your ATV With Real-time 4G Connectivity

Matrack ATV trackers are study devices equipped with 4G connectivity. And hence you can know where your vehicle is 24/7. Our trackers come with waterproof magnetic cases and can withstand any harsh conditions. 

Integrated Mobile Application And Web Portal

We also have integrated mobile applications and web portals to facilitate easy access to information. 

You can download the mobile application from the Play Store or App Store for Android or iOS, respectively.

Additionally, you use our web portal to access similar information on the desktop. 

With the help of our mobile application and web portal, you can stay updated about your vehicle all the time. You can even receive updates about the driving status, battery alerts, etc. 

When you are connected to your vehicle all the time, you can enjoy your peace of mind. As you know, the device is working to protect your asset from any unfortunate event. And it will send you an alert whenever you need to take immediate action. 

Exceptional Customer Service

If you ever feel any problem with a device, you can contact our customer service. We have a dedicated team that will respond quickly and solve your queries professionally. 

If you want to test the demo version of the tracker, before you buy it, you can contact our friendly sales staff. They will arrange a meeting for you to see the demonstration of the device.

How To Verify Mileage For Fleets With OBDII GPS Trackers

Are you also considering purchasing a GPS Tracker? We would have observed that more and more people have started using GPS trackers in their private cars and business fleets with time. But with the increasing number of options on the market, it becomes challenging to decide which one you must be contemplating.

Here, we acquaint you with all the details about the OBD II tracker and its best features.

What is an OBDII tracker?

The automobile manufacturers introduced OBD in vehicles in the 1980s. OBD-II came in the 1990s. By 1996, most of the cars in the US started having OBD-II.

OBD tracker is one of the most convenient and feature-rich positioning devices available today. The user can directly plug this device into the fleet OBD port. It is effortless to install and use. It offers a variety of features, making it a highly suitable option for fleet tracking. The applications of OBD GPS tracking are extensive.

Types of GPS trackers

There are three types of trackers. These include GPS devices with wire, wireless GPS devices, and lastly the most efficient OBD devices. It is imperative to have a basic understanding of all these systems. Most people know about wired and wireless devices but might not know about OBD trackers.

Difference between OBD Tracker and Wired Tracker

The primary difference between the OBD GPS tracker and the wired tracker is that the user installs the former into the car’s onboard diagnostic port. In the case of a wired GPS tracker, the user has to install the same behind the dashboard, and it needs wiring.

The wired tracking system is hardwired into the fleet and uses power through a battery. Wired trackers are more challenging to install than OBD trackers as the wired tracking needs a connection to the power line of the car.

A wired tracker remains hidden and does not disturb the driver and passengers. You can install it in any car, truck, etc. As mentioned earlier, the most significant disadvantage of this device is that it is complicated to install in vehicles. Many people do not know how to install the same, and they need to call professionals to do the job.

Talking about the OBD GPS Tracker device, one can directly connect to the vehicle’s OBD port. So, you do not need any assistance in installing the OBD equipment, which means saving time and money.

Also, OBD trackers help you record transmission diagnostic data in large fleets and private cars. The OBD GPS tracker takes a plug into the OBD port. It is easy to install in vehicles. You do not need special tools and knowledge to do it.

Though both the trackers have their benefits, OBD 2 is more advantageous than a wired tracker.

OBD II GPS Trackers – Highlights

OBD port combined with the GPS tracker has become a desirable tool for owners who want to track their vehicles. Here are some of the utilities of an OBD tracker:

Authenticate Mileage: It is considered the best tool to authenticate the mileage of the fleets. Many of us keep struggling to find the precise mileage of our vehicles. OBD tracker is also essential for us to have as it helps us calculate the correct mileage of the fleet. It allows us to take necessary action to resolve the mileage issue, cut fuel costs, and increase profits. So, having an OBD II tracker is a lucrative proposition.

Problem diagnosis: The OBD Trackers provide vehicle problem diagnosis too. It can monitor the exhaust gas treatment system whenever the user wants. In case of excessive emissions, the tracker alerts the manager. OBD -II system is also a key to recording all kinds of faults and informing the maintenance personnel.

Vehicle Details: After you insert the OBD Tracker into the vehicle, it collects vehicle information. You can record all the data remotely and get to know it in real-time.

Easy to install: The most acknowledged benefit- OBD II trackers are the easiest to install. It just needs a simple plug into the OBD port.

Multiple vehicles: It also allows an easier transition from one vehicle to another in the fleet as and when needed. It is a great benefit when you take it along while working with multiple vehicles. This feature helps when you handle several rental cars with short-term leases, and you want to monitor them closely. The system works with most of the vehicles.

Plug and play: OBD Tracker is plug and play. Most of us know that the OBD port is located below the steering wheel and above the accelerator. You can put the OBD II tracker device into the port and start using it.

Driver behavior monitoring: OBD GPS tracker also improves driving behavior. You get to know when the driver is going rash, allowing you to take action on time.

Easy to use: One of the best features of the OBD Tracker is that it is profusely convenient to use. It gives it an edge over traditional and cumbersome wired GPS devices. You can also use the same in your fleet management other than operating in private cars.

Wide range: Another most prominent advantage of the OBD II GPS tracker system is that it can communicate with a range of vehicle subsystems. It also has an expansive range of types of vehicle information. It can share everything with the owner. You can access this information in many ways, like via apps, etc. This system augments workability and flexibility. It ensures that you have a user-friendly experience.

Augments Security: If you want to invest in a gadget that offers you better overall security, you must buy only OBD II trackers. It has a built-in alarm. You can check your vehicle when you hear the alarm beeping. With the advancement in technology, the quality of the OBD II tracker has improved considerably. For example, Matrack offers feature-rich OBD trackers at the best prices. It is a must-have device for your fleet as it assures superior security. It sends alerts right to the owner’s phone and lets them know that something might be happening with their vehicle. You also receive a message if someone moves your vehicle or disconnects the OBD tracker.

Alerts: The tracker system lets you know when your vehicle moves or gets towed. The system is so sensitive that it senses in case of any strange and different vibrations. The device is smart enough to acknowledge that the vehicle has experienced power tools and anyone is trying to open it. It is a good security feature to have.

Faster Recovery: The best part of the alerts is that you can timely track the position of your vehicle in case of theft. It allows an easy and quick vehicle recovery. Today, GPS tracking has become vital to offer you peace of mind as you can recover your vehicle from anywhere in the globe.

Battery: One of the leading advantages of the OBD connection is that it does not rely on the battery connection. The OBD tracker has a battery backup and is always working and protecting your vehicle.

OBD Extension cable: If you come across a problem where you find that the connector is too close to the accelerator pedals and the OBD tracker will experience difficulty, then you can quickly get an OBD extension cable. It will make the device easier to use and provide you with flexibility. So, with the extension option, you can put your OBD device at a location that is slightly away from the pedals. This feature makes the OBD II work for anyone!

No extra cost: Another benefit of the OBD II is that you do not need to bear any additional cost for using a wireless tracker. While wired ones may require you to pay an installation fee if you call a professional with an OBD tracker, there is no need to pay extra, and it is 100% free.

Communication: A wireless OBD system can communicate with other vehicle parts. So, the owners have all the valuable information about their vehicle.

It is undeniable that the OBD trackers offer a slew of benefits. It is worth investing in them to eliminate stress and make your life peaceful. A device alerting you in case of suspicious activity in your vehicle and pinpointing its location is all you need!

Matrack OBDII GPS Tracker: Highlights

matrack OBDII GPS Trackers

Matrack OBD Real-time GPS vehicle tracker offers a sea of benefits. This versatile diagnostic device offers 24*7 monitoring and is simple to install. It can monitor your vehicle’s speed of your car, you get OTC or Diagnostic Trouble Code reports, and a protected account if you have an onboard issue.

The functions of Matrack OBD II GPS trackers include:

Accurate time tracking and reports

A real-time comprehensive report system is easy to read and has extensive details like vehicle’s engine status, location coordinates, street address, battery status, vehicle speed, mileage, direction, and more.

Customized alerts

Matrack system offers all types of alerts. An added advantage is that it allows you to customize alert settings. You can create a customizable alert system as per the specific requirements you need to meet. The Matrack alert system provides settings for speeding, engine ignition, tow alerts, low battery, and more.

You can also avail the benefit of maintenance alerts. You can set your system to alert you when the vehicle needs maintenance such as Tire rotations, Oil changes, and more.


One of the best features is setting boundaries for your fleet location. If the vehicle crosses the border, you will immediately receive alerts and notifications. The device allows you to create ten geofences per account.

Dispatch Manager system

The dispatch manager feature streamlines your business operation. Once integrated with GPS tracking, you can prioritize tasks and delegate responsibilities to your different staff members and drivers. It also helps you automatically map out routes and maximize your fuel efficiency.

IFTA reports

You need IFTA fuel tax reports for intrastate travel for commercial vehicles. To calculate these reports, you need the number of miles traveled in each state, the amount of fuel bought in each state, and the Matrack will figure the information. You can read more about IFTA in this comprehensive blog post.

Arrival tracking

You can offer your clients a delivery track while the shipment is in transit. Matrack can provide you with a tracking link.

Roadside Assistance

Matrack Inc. is available when you need help the most! Matrack has a partnership with BLINK Roadside Assistance to help you at discounted rates. The company provides you with emergency services to cover you at times of need.

Diagnostic reports

You can plug Matrack OBD plug-in devices directly into the computer of your fleet. Hence, you get a unique function in your device to read and monitor the diagnostics reports. When having issues with your vehicle, you can use this facility and download the diagnostics report without incurring any additional cost. You can also pass it on to your mechanic to help him ascertain the exact problem and perform the repair.

Wrapping up

While buying a GPS Tracker for your fleet, it is worth deciding which tracker you want to purchase. In most likelihood, you will find the OBD II tracker most beneficial and hence, the right choice for you.

Though these vehicle tracking systems work with most cars, you must ensure that the device works for your vehicle. If you have an older vehicle, it may not have an OBD system. Hence, double-check whether the OBD II vehicle tracking device is a solution for you or not.

Since many people have already been using real-time GPS trackers for their vehicles and business fleets, the market is flooded with the best options. You may have too many options to choose from, making you feel lost, thinking about the best decision to take. If you research and dive deeper, you will know that it is wisest to invest in the Matrack OBD II tracker to improve your fleet security.

Best GPS Fleet Tracking Solutions for Small Businesses in 2022

GPS technology has become a household name. What began as only a location tracking system, has now completely changed how various businesses and industries function. In simpler terms, GPS tracking has made it easier to manage day-to-day operations, allowing business owners and managers to focus their energies on other priorities. Together with cloud and automated solutions, GPS fleet tracking has proved to be a beneficial investment, especially for small businesses.

When we talk about GPS fleet tracking, we don’t just mean a solution that lets you know the location of whatever it is that you are tracking. A Fleet tracking system is actually a combination of hardware (GPS device), software (platform), and an application (dashboard). The device is connected to the vehicle or asset and collects valuable data regarding its location, engine status, run-time, mileage, fuel consumption, as well as vehicle diagnostics. The software or fleet tracking platform records this data and creates meaningful reports and insights like driving behavior, maintenance requirements, route optimization, fuel tax calculation, and more. The application or dashboard is basically a tool for the user to access all information and make informed decisions.

What do you need to know about fleet tracking for your small business?

  • With a small business fleet tracking solution, you get the precise real-time location data of the vehicle through a GPS device. This device also collects vehicle performance and diagnostic reports allowing you to make informed decisions regarding fuel, maintenance, and driver training.
  • Once the device has been installed, it collects the data and transmits it to the software application that evaluates the data and generates useful reports that are easy to understand and record. For this purpose, small business fleet managers prefer hardwired GPS trackers with three-wire installation to engine, power, and ground sources. Hardwired GPS trackers are best for small businesses as they are usually tamper-free and can withstand rough terrain and unfavorable weather conditions.
  • If a primary requirement of your small business is location tracking, you can also choose plug-and-play devices that can be connected to the OBD II port of the engine. These are cheaper than the hardwired option, are extremely easy to install, and are best for fleets that keep changing vehicles frequently.
  • Small business GPS fleet tracking systems are an all-inclusive extension of GPS tracking for fleet vehicles and include information and records of fuel purchases and consumption, maintenance and repairs schedule, compliance and related documentation, as well as IFTA calculation
  • Vehicle fleet tracking applies and is used by small businesses from different sectors and industries. Any business that requires vehicles for any part of its operations can benefit from these solutions.
  • Vehicle tracking is a necessity for small businesses looking to reducing operational costs and increase productivity and efficiency. Even if your fleet has 2 or more vehicles, you can opt for a good GPS-enabled tracking system.

How GPS Fleet Tracking Can Benefit Small Businesses?

Most small businesses have their own set of challenges. They have lesser resources and a small budget. Small businesses might have fewer vehicles, but they do require proper management. However, because of the lesser number of vehicles and the cost of fleet tracking, small businesses have to struggle with reaching a breakeven point.

Several regulations like compliance with HoS, implementation of ELD, and more are the same for the entire fleet industry, no matter what the size of the business. Small businesses that already struggle with generating enough revenue to keep operating also have to adhere to these regulations.

Currently, the fleet management market has grown exponentially, and according to Global Market Insights, the industry will cross $56 billion by 2026. This is sole because of the multi-fold benefits that fleet tracking has for businesses of all sizes.

How do GPS vehicle and fleet tracking benefit small businesses?

  • Safety: We have already learned that GPS-enabled fleet tracking solutions offer real-time location. This allows you to keep track of where your resources are and ensure their safety. While you are sitting in your office, your vehicle/asset and staff are out in the road. If they get into an accident or your vehicle breaks down, you can easily get them the help they need. In case your vehicle/asset is stolen, you can also quickly recover it and minimize the loss.
  • Driving behavior: The new-age intuitive and smart GPS solutions also record driving behavior like hard braking, speeding, and more. As a small business owner, you can use this information to train your employees in better and safer driving practices. It will keep them and your vehicle safe, and also avoid any traffic or other regulatory violation. 
  • Efficiency: The one thing that has made fleet management solutions popular is that they make your work efficient. From managing routes, reports on violations, workforce and workflow management, security, consumer satisfaction, scheduling maintenance, and more, a fleet tracking system can completely optimize small businesses operate. It can help them achieve the best ROI with the minimal resources they have.
  • Economical: For small businesses, any new investment they make must pay back tenfold. Fleet tracking does that and more. It saves money as well as time, taking care of the most basic requirements for a functional business so that the owners and managers can focus their energies on improving their growth. Fleet tracking can help save on fuel expenses, eliminate the chance of paying fines, increase customer satisfaction, and get you better and more business. Also, a good fleet tracking that safeguards your vehicle and assets can help you save on insurance premiums as well.

We have carefully researched and curated a list of the 5 best GPS tracking solutions that can benefit your small business. However, before you choose, here are some criteria you must consider while choosing the best GPS tracking solution for your business:

  • Customized solution based on the size of your fleet and your tracking requirements.
  • Choice of devices being offered – wired and wireless.
  • Compliance
  • Installation support
  • User-centric platform with a comprehensive solution – reports, alerts and notifications, integration support, accessibility, ease of use, intuition.
  • Economical – affordable device and subscription
  • Contract duration – best if there is no contract or obligation
  • Customer support – look for 24/7 customer support
  • Coverage and connectivity
  • Device specification – build, battery life, device life, warranty

Best 5 GPS Tracking Solution for small businesses

1. Matrack GPS Tracking Solution

Matrack GPS Tracking Solution

With over a decade of experience, Matrack has perfected its GPS-enabled solutions that can be used by businesses of any size. Matrack offers a range of business-boosting tracking services for fleets – asset and trailer tracking, ELD, dealership, ATV, and boat. Matrack GPS devices come in both – wired and wireless specifications. 

Along with real-time GPS tracking devices, Matrack also offers a plethora of fleet management services that offer full visibility in your fleet operations. You can timely organize, schedule, and assign jobs and help propel the profitability of small businesses through GPS tracking. For vehicle tracking for small businesses, Matrack offers real-time location, engine and vehicle diagnostics, route management, driving reports, fuel expense management, idle time management, geofencing, and several other features.

Matrack GPS tracking solution for small businesses also has safety and compliance features that help you maintain CSR rating, get better consignments, and also get discount premium on insurance. The company also has an exclusive fuel card with a factoring service, thereby reducing your expenses at various operational levels.

Matrack is ideal for small business GPS tracking needs because they are affordable, and you pay what you get. There are no contracts, no cancellation, or activation fees. Moreover, Matrack GPS tracking devices are accurate and precise, support 4G tracks, and offer coverage all over the U.S., Canada, and Mexico. Matrack also has an aggressive tracking mode feature, that can be activated in case of emergencies. The company also has round-the-clock customer support through various channels.

Overall, Matrack is recommended GPS tracking solution for small businesses from various industries because it is truly a one-stop solution for all vehicle tracking needs. 

Features and Pros:

  • Enterprise Solution with 99.99% uptime
  • Telematics solution for fleets – bikes, cars, trucks, ATV, Boats, and more
  • Comprehensive Fleet Management, including asset tracking, ELD, IFTA calculation, Trailer tracking, Safety Management, Geofence, Dealership Solution, Weigh Station Bypass, and Fuel Card
  • Compact and sturdy GPS devices with precise GPS location
  • Easy Installation
  • Integrated Companion App – compatible with all android and iOS devices
  • 4G, Wi-Fi, Alexa Integration
  • Voice-enabled status change
  • Lowest subscription @$7 per month (customized as per solution)


  • Does not offer worldwide coverage

2. GPS Trackit

GPS Trackit

GPS Trackit can be described as an “Excellent GPS tracking solution for small businesses at an affordable rate”. With a month-to-month contract and a 30-day money-back guarantee, GPS Trackit is a favorite choice amongst first-time vehicle GPS tracking users, as well as those who want to shift to a relevant service provider with lower rates.

Although affordable, GPS Trackit surprisingly offers a wide range of tracking and fleet management services like driver safety, maintenance reports, fuel reports, route optimization, and more. Like Matrack, GPS Trackit also offers a fuel card solution that allows small businesses to keep a closer track of fuel expenses, and avoid misuse.

For GPS-enabled vehicle tracking needs of small businesses, GPS Trackit has several devices to offer – OBD II port device, ELD, and two hardwired devices, dual dash cameras, asset tracker, and trailer tracker. The devices are priced at a comparatively economical price and offer precise location. One thing that needs mentioning here is that company-assisted installation is chargeable, however, these devices are easy to install and don’t need expert handling.

If you are a small business owner and new to GPS tracking devices and related solutions, GPS Trackit is a good place to start. 

Features and Pros: 

  • Cloud-based platform
  • All-inclusive solution – fleet management, asset tracking, ELD compliance, construction fleets, service fleets, and more.
  • The solution features like driving behavior management, monitoring fuel consumption, real-time alerts, and notifications
  • Easy to use software
  • Easy installation
  • Month-to-month subscription, No Contracts
  • Affordable devices
  • Excellent customer support


  • Installation charges are extra, not included in device cost

3. Azuga

Azuga for small business

Although the company offers various tracking services, the Azuga GPS tracking solution is best for small businesses that deal in heavy-duty machinery and other assets like construction equipment, storage containers, trailers, and more.

Azuga’s GPS tracking solutions are driver-safety-centric. They focus on ensuring safe driving by monitoring incidents of speeding, hard braking, deviation from pre-set route, unnecessary idling, and more. Users and managers can also avail of the Geofencing feature, and create virtual boundaries around their offices and shipment delivery address/ destination to avoid unauthorized use of business assets.

Apart from asset tracking hardware and software, Azuga also offers a compatible dashcam. The footage from the dashcam can be used in monitoring and training the drivers as well as decide accountability in case of any mishap. Because of the asset tracker and dashcam features, Azuga customers can get discounts on insurance premiums.

Azuga has customized pricing based on the client’s requirement – a type of asset or vehicle that needs tracking, and the number of assets/vehicles. Our research indicates that Azuga is best for small business asset tracking needs.

Features and Pros: 

  • End-to-end Fleet Management Solution
  • Focus on driver safety
  • Asset tracking, ELD, Dashcams
  • Rechargeable Asset trackers with good battery back-up
  • Various alerts and notifications for easier management
  • Customized solution based on fleet size and type 


  • Coverage can be weak in certain areas
  • Long term contracts

4. Samsara

Samsara fleet tracking

Samsara is widely recognized as one of the best GPS tracking services providers for vehicle tracking as well as for small businesses. The company offers customizable contracts, an easy-to-use, intuitive platform along with real-time tracking. One thing that differentiates Samsara from other fleet management solution providers is its third-gen integration capabilities, which allows users to integrate it with third-party platforms as well.

Like its contemporaries, Samsara devices are also compact and made to withstand forces of nature. They support 4G connectivity, covering the US and several European countries. The devices offer real-time precision location tracking, route optimization, complete and thorough visibility for your small business tracking needs

The all-in-one fleet tracking solution for vehicle and business tracking by Samsara is available at custom pricing. Based on the type of fleet – car, bus, trailer, or other, and also on the number of assets/vehicles in the fleet, the pricing for services can vary

Features and Pros:

  • Cloud Platform
  • Intelligent API allows 3rd party platform integration
  • Custom solution and custom pricing
  • Real-time GPS tracking and Geofencing
  • Coverage in the USA and several European countries
  • Best for fleets of small businesses of any kind


  • Long-term contracts
  • Minimum 3+ vehicle limit

5. Teletrac Navman

Teletrac Navman GPS tracking solution

Small businesses need a lot of reports to identify and understand the areas that need improvement to increase the overall profitability and efficiency. This is why Teletrac Navman is on our list. Their fleet management platform is user-centric, allowing you to collect and generate reports relevant to you. You can easily look for fuel consumption report on one or all of your vehicles, in one place. Their intuitive AI-enabled platform is accessible through any device – computer, tablet, laptop, smartphone. 

Teletrac Navman is also known for robust devices with 4G compatibility. The hardware is easy to install and is ready to use within minutes. The device can collect a wide range of information – real-time tracking, vehicle diagnostics, engine on and off status, unsafe driving incidences, and more. Users can create preset criteria and get instant alerts for those incidences.

The company does not disclose the pricing for its devices and services. Users can get a quote based on their small business tracking needs. 

Features and Pros:

  • AI-enabled fleet management platform
  • Custom reports
  • Instant Alerts and notifications
  • Allows integration of the various solution
  • Offers Wired and wireless devices


  • Long term contracts
  • Can be expensive for small businesses 

Final Word

Small businesses can be hugely benefitted if they adopt a good GPS-enabled fleet and vehicle tracking solution, that works for them. These solutions can help small businesses reach goals easily and efficiently. With a suitable tracking solution, small businesses can boost their profitability and improve overall business functions. 

GPS History: Now and Then

GPS tracking has become quite an essential part of today’s society. Whether it’s being used to navigate across the country, Monitor valuables, or simply to keep tabs on our kids, it’s undeniable that we rely on this service far more than we’re aware of. But when did this GPS technology come to be? How did it happen? According to NASA, GPS has its origins in the Sputnik era when scientists were able to track the satellite with shifts in its radio signal known as the “Doppler Effect.”

“Since then, global positioning systems have had a major impact on the way society lives.” Says AJ Agrawal at  “The technology is relevant in every industry in the world in some capacity. Social media platforms have integrated GPS software to allow for geotagging and location posting. Essentially, GPS technology is making the happenings of the world detectable, capable of being tracked and more preventable.”

Global positioning system applications are generally split into 5 major categories:

  1. Location – determining a position
  2. Navigation – getting from one location to another
  3. Tracking – monitoring object or personal movement
  4. Mapping – creating maps of the world
  5. Timing – bringing precise timing to the world

Some of the applications that GPS systems are currently being used for around the world include mining, aviation, surveying, agriculture, marine, recreation, and military. These days doctors, scientists, farmers, soldiers, pilots, hikers, delivery drivers, sailors, fishermen, dispatchers, athletes, and people from many other walks of life are using GPS systems in ways that make their work more productive, safer, and easier.

What Are GPS Systems Used For?

The applications of global positioning system (GPS) technologies are only limited by our imagination. GPS systems are extremely versatile and can be found in almost any industry sector. They can be used to map forests, help farmers harvest their fields and navigate airplanes on the ground or in the air. GPS systems are used in military applications and by emergency crews to locate people in need of assistance. GPS technologies are often working in many areas that we do not normally consider.

Who Uses GPS?

Some of the applications that GPS systems are currently being used for around the world include mining, aviation, surveying, agriculture, marine, recreation, and military. These days doctors, scientists, farmers, soldiers, pilots, hikers, delivery drivers, sailors, fishermen, dispatchers, athletes, and people from many other walks of life are using GPS systems in ways that make their work more productive, safer, and easier.

How To Prevent Tampering Of GPS Tracking Devices

In the recent past, several car dealerships have noticed tampering in the GPS tracking devices in the vehicles sold under the BHPH financing option. Buy Here Pay Here, popularly known as BHPH is an interesting offering provided by several car dealerships. Under this option, buyers can take the car with a small down payment, and then pay the rest to the dealership on installment. The car they buy is held as collateral against such financing.

Moreover, even when the vehicle is sold, it still is an asset for the dealership. And to secure this asset, several dealerships opt to have a GPS tracking device installed in it. For a buy-here-pay-here dealer, vehicle tracking removes the risk of doing business. Despite the fact that dealerships never reveal customer information, and collect location data only to ensure the security of their asset, GPS tracking devices are tampered with to avoid the same.

In this article, we will discuss the dangers of tampering with GPS devices, how to identify them and what should dealerships do to prevent them.

Kinds of GPS tracking devices for dealerships:

Dealerships only need to know the location information, and in cases create Geofences to ensure that their asset is within safe geographical limits. For these purposes, there are two kinds of GPS tracking devices available on the market for dealerships:

  • Plug-N-Play: Plug-n-play or wireless devices are quite popular for the asset as well as personal tracking. Wireless devices connect directly to a vehicle’s OBD-II port. These devices are compact, have their own power source, and can be concealed easily in the vehicle. They come ready out-of-the-box and are fairly easy to install. One of the benefits of these devices is that they are portable and can be transferred from one vehicle to another.
  • Hardwired devices: These devices run on the vehicle’s power supply and require a three-wire connection to the vehicle – power, ignition, and ground wiring. They are usually placed under the hood/dash of the vehicle, well out of everyone’s sight. They can be self-installed, however, it is best to let experts handle it. Hardwired devices are also small in size making them easier to conceal.

How GPS tracking devices are tampered with?

The most common way to tamper with a GPS tracking device is to either physically remove it or to cut off its power supply. Wireless devices can be disabled by plugging them out of the OBD II port, while wired devices can be deactivated by cutting the wire to power. This disrupts the signal and the device can no longer connect and transmit the location data of the vehicle. Another more creative and expensive way is to either use a jammer or a strong magnet to disrupt the GPS signal.

Dangers of a tampered GPS tracking device:

A tampered, deactivated, or disabled GPS tracking device in any of the vehicles held as collateral by a dealership has dire implications on its business. Not only the dealership loses its asset, but it also has to bear the financial loss. Moreover, if the vehicle is taken beyond the safe limits of a city or state, the chances to recover it are bleak.

What can dealerships do?

Although it seems that disabling a GPS tracker is quite easy, dealerships can be proactive and prevent this from happening. All you need to do is get Matrack’s kill switch tamper-resistant MA BHPH wired tracker. Impeccably designed, the MA BHPH wired GPS tracking device comes with a built-in tamper detect sensor. The sensor regularly checks for a live connection between the device and engine.

With this feature, if anyone tries to disable the tracker either by cutting the kill switch or unplugging the device from its power source, an automatically generated alert is sent to you via messaging or email. This helps you in taking quick action and minimize your losses.

Features of MA BHPH:

Matrack’s MA BHPH wired GPS tracker comes with all the features of a regular device and some sleek add-on features to avoid tampering. Apart from being tamper-resistant, MA BHPH is also waterproof and weatherproof and can withstand rough terrain and harsh conditions.

  • Tamper-alert: MA BHPH is equipped with a powerful sensor that keeps a check on the connection between the GPS tracking device and kills switch wire. As soon as this connection is interrupted, you will receive an alert within seconds.
  • Power-failure alert: If for any reason the power source to the device is disabled or the connection between the device and power is broken, an alert is sent to you via SMS, email, or any other preferred way.
  • Back-up battery: MA BHPH comes with a backup power source for the device – an in-built battery. This enables the device to function even if there is a power failure.
  • Geofence: Geofencing allows you to create virtual geographical boundaries as small as your store and as big as your city. A notification is sent to you as soon as the tracking device enters or exits these boundaries.
  • Aggressive Tracking mode: In case you are notified of a tampered GPS device or an asset crossing pre-set Geofences or power failure alert, you can avail of this feature to find your asset faster and secure it.
  • Size and Installation: MA BHPH is a compact device with 2.75in X 1.97 X 1.05in dimensions, making it concealable without anyone noticing. What you can’t see, you can’t tamper with. It’s a wired device installed in the OBD II port of the vehicle, generally situated under the hood. The installation is easy and does not require expertise. Once installed and paired with its companion app, the device is ready to go!
  • Coverage: MA BHPH is compatible with 4g/LTE connectivity ensuring constant collection and transmission of location data.
  • Impound, and Tow Alerts: MA BHPH tracking device system scans and creates virtual GeoFences around impound lots nationwide. If a vehicle is impounded, you will be notified and the vehicle will be listed automatically on your dashboard.


A tampered GPS tracking device in anyone the vehicles held as collateral is a huge business loss for a dealership. And the only way you can prevent it is by proactively seeking tamper-resistant devices. Matrack is a leader in GPS tracking devices and services and offers a dedicated and customized solution based on your business needs. Our MA BHPH bundles tamper-prevention with regular tracking needs like real-time location, Geofencing, and more.

We also offer 24/7 customer support. If you have any questions related to MA BHPH or any of our other devices, contact us!


GPS Tracking Is Making Supply Chains More Profitable During COVID-19 Crisis

Key takeaways for future-ready leaders:

  • A robust supply chain is key for successful businesses.  
  • Technologies like real-time GPS tracking are the backbone of a strong and profitable supply chain.
  • Future-oriented businesses must adapt to fluctuations in market conditions.
  • The COVID-19 pandemic will change the way businesses function. 
  • A technology-backed business is future-ready.

The COVID-19 pandemic has propelled immeasurable loss of life, revenue and resources around the world. The United States reported its first cases five months ago and the Trump administration declared the COVID-19 a public health emergency in January 2020. This was followed by the announcement of a national emergency in March. But even as of May 2020 the pandemic shows no signs of retreating. In fact all our states are reporting their highest number of affected cases so far. The crisis and its resultant loss of revenues for companies have left thousands of people jobless. With the unemployment rates in US skyrocketing to 14.7% as of April* and the inevitable stock market crash that followed, warnings of an impending recession across the United States have been sparked. 

The Federal Reserve Bank of Atlanta recently fielded a Survey of Business Uncertainty. As part of this survey businesses were asked to predict how they saw the COVID-19 related developments impacting their revenues. The answers revealed that when they were asked this question in the first week of March, the companies expected their sales revenues to fall at least 6 percent—which itself was a glaring figure. However as we entered the second week of March and the impact of the virus continued to increase, companies saw their margins dropping further and estimated a negative sales hit of up to 12 percent—which was double than the estimates of the previous week and a massive blow to most companies. While the survey continued to be on ground, the numbers plunged even lower.

There are many unknown and unpredictable factors surrounding the COVID-19—from the number of people it will eventually impact to the changes it will bring about in the economic landscape of the world—thus making it difficult for businesses to project how it will affect their operations and revenues even in the short-term.

Thankfully there is some hope for leaders who are willing to adapt and employ the right tools.

While this economic downfall is forcing many businesses to either shut shop entirely or struggle to survive, some companies have been leveraging technologies and strong supply chains to fight against the tide. What’s more is that they are strengthening these aspects to build a future-ready business that no virus can bring down. 

In order to understand how businesses combine the forces of technology and supply chain, let us first see how they work. 

A well-oiled supply chain is what keeps a business running and is largely responsible for its success or failure. This holds especially true in times of crisis such as the COVID-19 pandemic that has left businesses all around the world in turmoil. 

A robust supply chain management (SCM) process can help boost profits by maximizing production, enabling optimal use of resources, planning efficient transport, and thereby increasing customer satisfaction. 

But SCM is like a complex machine comprising many cogs that have to work in sync with each other at all times. To understand this better, let us think of each cog as a job that needs to be completed for the supply chain to progress—so, finding the best raw materials is one cog, their transport to the factory is another cog. Similarly, the storage of raw materials, the product manufacturing process, the packing of goods, and their final haul to the customer are some of the other cogs that help run this machine. 

Once we understand this, it is easy to see that a glitch in any one of the cogs can bring the entire machine to a grinding halt. Let us take the example of a trucking company that has been given the task of transporting essential medical supplies from a central warehouse to hospitals across the country during the COVID-19 crisis. Now imagine any situation that could typically occur enroute—a truck could run out of fuel, a trucker could drive down the wrong road without realizing it, they could be caught speeding or could simply be idling at one spot without purpose. In any of these cases, the delivery of the medical supplies will get hindered; resulting in delayed treatment of the patients and in some cases the loss of lives. For the fleet owner, this would mean negative feedback from the client and possibly cancellation of future business. 

So how can a mess like this be avoided? That is where technology steps-in. 

In the past few decades, technological innovations have been helping businesses create seamless works flows. This is done by ensuring that the people, products, and processes (the cogs!) work well together and more importantly that they have access to a world of instant data every step of the way. One of these technologies commonly used by businesses is the real-time GPS tracking of assets during transportation. (Yes, the trucking company in our example should have used it too!) 

Let’s take a look at how implementing the right tracking solutions during transport can benefit businesses:


GPS tracking provides end-to-end monitoring and accurate traceability of assets at all times, helping managers in streamlining operations. This also helps in identifying and improving the inefficiencies in their process by getting synchronous data on exact locations of a truck, helping reduce the idle time, and also ensuring quick response in the event of an incident or breakdown while on the road. This information in-turn gives businesses key operational insights that help them in scheduling the delivery of materials, optimizing warehouse capacities and even planning shipping cycles.


The best part about tracking systems is that they give you insight not only into what is being done wrong but also what is being done right. 

With the help of GPS tracking systems like the MA Hardwired Silver, fleet managers as well as the company that owns the goods can track the movement of their assets on a real-time basis and even get information about the driver’s efficiency, the best routes, and least idling vehicles. This information can then be used to make the next transport cycle more efficient or to recognize a driver for a job well done!

In addition to this, fleet owners have reported that truckers whose vehicles were tracking enabled have shown an increased sense of ownership and responsibility towards their jobs and are lesser likely to go off-course during transit. The tracking system not only helps the drivers to better understand their task and the required results but also gives them an opportunity to self-correct and improve at their jobs without having to be micro-managed. 

The end result is productive employees, quicker deliveries, and rising profits! Who doesn’t want that?


A fleet tracking system helps monitor every move (or no movement, for that matter) of the assets at all times. But how does this help reduce costs?

It is quite simple. For one, a vehicle that is just sitting in the garage or warehouse is an investment that is not making money. When a company has a clear view of its entire fleet of trucks, they can plan their shipping more effectively.

The other aspects come in to play when a vehicle is in transit. A good tracking device will feed the observer data like fuel efficiency or the time spent idling with the engine on. This information can help companies put a stop to fuel wastage and reduce the cost of transportation. Advances in tracking technologies have also made it possible to track driver behavior—to monitor, for example, how frequently the driver hits the brakes and at what speeds—so that companies can understand the patterns of wear and tear of tyres, break-pads and engines to plan vehicle servicing or even pull-up a driver for rash driving.

Tracking also helps identify vehicles that go out of designated areas or those that are caught for speeding or other traffic violations, thereby helping companies put an end to these practices—reducing the expenses and adding a ton of money to their profits instead! 


Once goods leave a warehouse, their safe passage and delivery to their final destination are the responsibility of the trucker and the fleet owner. But the roads are full of dangers; sometimes unforeseen and at other times, deliberate. 

By tracking both live and historic data, fleet managers can catch and eliminate suspicious uses of their vehicles by employees. For goods owners, GPS tracking of third-party distribution channels and micro-tracking of goods from the origin to their destination provides visibility into fleet operations, dispatch and arrival timings and even route analytics. Thus, helping managers avoid surprises and streamline the flow of products to reduce waste, misplacements and delays.

The use of superior tracking technologies allows fleet owners and company managers to get custom notifications for events like vehicles driving away from their allocated area or spending unscheduled downtime at a particular spot. This not only helps the fleet owners get their trucks back on the designated road quicker but also prevents the goods from being redirected to unorganized or grey markets instead of their planned destination. 

These features are even more useful in times of pandemics like COVID-19 when the uninterrupted supply of things like medicines, medical equipment and even essentials like food is of paramount importance. During such times, underground dealers might be looking to hoard medical supplies or food products. A fleet carrying these goods might easily get redirected to these marketplaces before reaching its official destination and end-up not supplying the essentials where they were intended to be. But a robust tracking system can prevent such a situation and ensure the safety of the goods and timely delivery of all assets. 


Modern fleet tracking solutions transform complicated daily operations into hassle-free click-of-a-button tasks. Right from scheduling jobs to tracking the deliveries and asset quality, it can all be done on a computer or handheld screen. 

This change is helping companies fast-track operations by eliminating time consuming paper logs. Electronic logs provide in-depth insights and also ease the hassle of vehicle and fuel tax calculations and audits, optimizing resources by reducing dependency on manual labor and the factors of human errors in data entry and analytics.


Every business wants to be certain about receiving and delivering their goods on time. That is why future-ready companies are turning toward in-time tracking and intelligence tools for gaining visibility of their inventory, whether stationary or in transit. 

Advanced GPS tracking systems help organizations monitor everything from the speed to the movement of goods from warehouse to the shop floor and eventually to their customers. 

Modern tracking tools that are used to provide real-time ETAs are helping companies by improving customer experience, minimizing the impact of unexpected delays, speeding-up inventory turnover, and increasing their bottom lines. Happy customer-Happy Business! 

We have seen so far that the benefits of GPS enabled tracking are immense. But how does this specifically help business in a world riddled with COVID-19?  

We cannot argue that one of the obvious consequences of the COVID-19 is the economic shock to companies—both large and small—but progressive leaders will see that it can also change the way businesses will function in the future. Any company that hopes to ride this wave (or even survive it) will have to be forward-looking and build learning, technology, and flexibility in their future plans.

It must be noted that in these times of economic uncertainty, bottom lines can benefit from technology only if businesses force themselves to evolve first. The COVID-19 crisis has made most businesses acutely aware of the challenges and trade-offs that affect their increasingly complex, competitive and often vulnerable supply chains. A future-ready leader will understand that at any point in time, a supply chain that is backed by GPS tracking technologies stands a better chance of optimizing processes, staying lean, managing costs, and perhaps most critically, responding instantaneously to even minor fluctuations in market conditions or demand. 

When it comes to using technologies like GPS tracking for optimizing processes as well as navigating the new tools and best practices for supply chain management, the time to do it is NOW because the new world is ‘Living Digital’ and every business must be a part of it. 

One of the most exciting opportunities for the merger of digital tracking and supply chain can be seen in the massive uptick in the demand for delivery services: be it home-delivery services or business-delivery services during the novel virus crisis. One can argue that some of that demand will subside in the wake of the crisis, but surely not all of it.

E-commerce and digital platforms have been adding millions of new users to their database—these could be people who have only recently discovered the benefits of going digital or people who have perhaps resigned to the fact that e-commerce is the new way of life or even be people who are in it for the sake of convenience and will continue to do so even in the post COVID-19 world. Add to this, the number of people who will continue purchasing online simply because of lingering concerns about their health and safety should they step out to buy groceries or sit in a restaurant to enjoy dinner.

The shift toward online purchases coupled with demand for onsite delivery is changing consumption patterns around the world—and yes, it requires a rapidly evolving supply system and tracking technology to fulfil its demands.

The COVID-19 virus has also generated a surge in the demand for public healthcare and medical infrastructure—presenting large-scale business opportunities that can benefit by leveraging the strengths of GPS tracking and an efficient supply change. The requirements for continual supply chains of critical medical-care equipment such as masks, ventilators, testing kits, laboratory equipment, and even medicines can be greatly helped with robust tracking to meet the high demands and ensure that the right assets reach the right destinations in a timely manner and without damage.

The novel COVID-19 virus has propelled tracking into almost every business’s routine. In the freight and trucking industry itself, businesses that have been investing in GPS tracking technologies are seeing smoother transitions into remote working scenarios.

Just think about it… When it comes to tracking or even checking vehicles in a lockdown and social distancing scenario, lesser mobility of people means lesser ability to physically check the assets yourself. Lockdowns and work from home orders may mean that your staff may not be able to come to work and therefore may not be available to check the assets either. In such times, businesses that have implemented tools allowing remote access and GPS tracking of vehicles are able to function and perform at a much higher rate than the companies that spend their time trying to access their sites and get relevant data from them.

Today, companies whose supply chains and operations are not backed by GPS technologies are struggling, while businesses that are tech-ready are profiting by:

  • Getting the power of live data to make informed and in-time decisions.
  • Increasing the accountability and responsibility of staff by providing them information online and being in touch with them remotely.
  • Eliminating the dependency on manual and paper logs.
  • Automating record keeping for planning and audits.
  • Reducing instances of human error in tracking and record keeping.
  • Lowering the dependence on manual labor on-site.
  • Accessing data any time and from anywhere through remote servers.
  • Speeding tasks and therefore increasing the number of jobs completed by employees.
  • Checking fuels costs by ensuring assets follow pre-planned schedules and are utilized to the best of their capacity.
  • Cutting the carbon footprint of the company by optimizing all resources.
  • Inspecting the machine’s health, engine temperature, fuel level etc. despite being at a different location.
  • Tracking movements and ETAs and correcting them to avoid delays.
  • Keeping a check on vehicle misuse.
  • Receiving alerts for issues such as vehicles entering restricted areas or dropping goods at unscheduled stops.
  • Ensuring on-time deliveries to and from the warehouse.

Beyond comprehensive visibility into vehicle operations, GPS service providers often come with the added attraction of robust management tools that are useful for enabling fleets to complete more jobs in less time. Companies can also have the advantage of insightful, in-time information from the data-rich reports provided by the GPS tools to improve operational efficiency. At the same time features like the dispatch tools, real-time traffic monitoring, and route analytics can help operators boost their own performance and that of their vehicles too. Likewise, customizable alerts (such as incident occurrences, being pulled-over by a cop, jumping a red light, or stopping for too long at an unplanned location) and route analytics tools also help fleet managers improve driver productivity and fuel efficiency.

Interestingly, owing to the COVID-19 situation, perks of GPS tracking technologies are also gaining recognition in social welfare spaces. Tech giants of the world are utilizing GPS platforms to build apps that can be installed by citizens on any device and once the user opts to get tracked, the app acts like a map to assist the user in the tracking COVID-19 infected individuals around them. These apps not only show the location of the positive tested people but also their movement and the change in percentage of the cases per geography.

It is increasingly evident that technologies that are enabling rapid gathering or live information sharing are the way of the future. It does not matter then whether you are an individual with a cell phone or a company with millions of dollars at stake.  

GPS Technology Enters The Football Field

Most of us are familiar with using GPS technology for tracking and mapping purposes. While the system was originally designed for the use of the US military, it’s now used by civilians worldwide for a variety of purposes. The GPS technology is commonly used for monitoring assets and people, mapping, science, agriculture and much more. Now GPS technology is entering a different field; the field of sports.

Catapult Sports, a sports-technology company providing GPS tracking devices for athletes is used by more than 100 football teams worldwide, 19 of them are American Football teams including Georgia Tech and Alabama Crimson Tide. Catapult is helping football team members identify weaknesses in their bodies, monitor and improve their performance, and even prevent or locate injuries. Football players wear light-weight GPS portable devices that are no bigger than a credit card while they practice or play a game. These devices detect direction, acceleration and deceleration, and speed, along with other things. Once the data is collected, it is analyzed by sports scientists and reported back to team members to help improve their performance and prevent and identify injuries. Football coaches are thrilled with the potential this small GPS tracking device has to improve their team’s overall performance.

Check out how Alabama team, Crimson Tide is benefiting from using Catapult here on YouTube.

Tetra Ski-Helping The Disabled To Ski

How can a disabled person ski? What was previously thought impossible has become possible thanks to the hard efforts of the University of Utah Health and Modern Technology. Jeffery Rosenbluth M.D. and the University of Utah Health have come out with the Tetra Ski, enabling people with minimum arm function to direct their ski chair down the slopes with the use of a joystick. For those with no arm function at all, they can direct their ski chair by blowing and sucking on a tube placed inside their mouth. Many disabled people are already starting to benefit from the Tetra Ski.

The following is just one of the many inspirational stories of those benefited by the Tetra Ski. Derek Sundquist was an experienced skier, spending his days on the slopes of the Alta Ski Area in Utah. Unfortunately, one day due to a serious fall, he was left paralyzed from the neck down. Now thanks to the Tetra Ski, he has hit the slopes again and is feeling the joy and thrill of doing what he always loved best. Disabled veterans of our country are also joining in on the fun in the National Disabled Veterans Winter Sports Clinic in Utah. During the Sports Clinic, they also have a chance to try out the Tetra Ski, helping them gain self-confidence and allowing them to experience the freedom and joy of cruising down the snowy slopes.

Click here to watch the heartwarming video of Derek Sundquist back on the slopes again.

Click here to see an inspirational video of the National Disabled Veterans Winter Sports Clinic in action.

Drone Delivery

Did you place an online order? Well, don’t be surprised if your items are one day delivered by a flying drone right to your doorstep! That’s right, you read correctly, this is not science fiction. Thanks to new advancements in technology, drones like Amazon’s drone model, are able to travel at 50 miles per hour, transporting packages that weigh up to 5lbs straight to your door in 30 minutes or less! Amazon named their new delivery option as “Prime Air,” and predicts that these drones could cut the delivery cost to less than $1 per package. Amazon is currently building and testing its drones in the United States as well as several international countries such as the United Kingdom, Austria, France, and Israel. Amazon’s first drone delivery was completed back in 2016 in Cambridge, London. The delivery drones use GPS systems to navigate and Amazon says they are working to ensure safety through an air traffic management system to map out each individual drone’s flight path. While the technology for drone delivery is already available, due to federal regulations, it still could be quite some time before we actually see drones flying down our street making deliveries. However, if permission is in fact granted for the use of these drones, drone delivery could be a beneficial solution for the ever growing issue of increased consumerism and decreased truck drivers in America. It also could help save fuel, time and money for both produces and consumers. Amazon is not the only company that is experimenting with drones. Companies like Google’s parent company Alphabet Inc, UPS, and even Domino’s pizza are also devising drone models and testing them. So watch out for the flying pizzas and don’t forget to order extra cheese!

Click here to watch Amazon’s first Prime Air delivery back in 2016.